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DoPchoice Talks Big Product Introduction at IBC 2017

Stefan Karle, DoPchoice Founder and Managing Director, answered a few questions about DoPchoice at this year's 2017 IBC show.

Q What are you showcasing at IBC this year?

A DoPchoice’s big product introduction at IBC will be our SNAPBOX™. Lighting professionals are turning to flexible LED mats or tiles to provide large, powerful and economical sources of soft light. To control these lights and to soften their output, DoPchoice has developed the SNAPBOX, a quick to deploy diffusion box that literally snaps up in seconds. The SNAPBOX stretches white Magic Cloth™ fabric in front of the light source, which results in a smooth, uniform and leak-free light output. And its versatile side panels add an extra dimension of illumination control.

Q Any particular themes you think will occur at the show?

A I don’t see any huge new advances that were not at NAB. Just seems like people are seeking gear that’s smaller, faster and lighter weight. Good thing that’s exactly what DoPchoice specializes in!

Q What's "hot" right now that you think will make a big impact at the show?

A The acquisition side of the motion picture and television business largely follows the camera makers, who continue to produce higher resolution cameras with greater color depth. This puts challenges on other equipment vendors, such as lighting, lenses and filter makers, to come up with more optical and color rendering perfection. LED lights continue to proliferate so I think we can continue to see a growing number of varieties at this show. I expect to see growth in the economical and versatile flexible LED panels, light tiles and mats.

Q Any specific events/booths you're excited to visit?

A I make a point of going to the ARRI stand. It is always filled with new products that really tell the world where the technology is going. And you tend to bump into the greatest DoPs there.

Q How is your company reinventing itself at the show this year?

A We are too young to reinvent ourselves—folks are just getting to know us! But we are introducing our new SNAPBOX line of softboxes for flexible LED lights as well as lots of light shaping accessories for new LED fixtures.

Q Where can people find more information about you?

A www.dopchoice.com

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