Showing 1 – 3 of 3 IBC Interviews.
Taking a Look Into IBC 2018: An Interview with CEO Mike Crimp

Taking a Look Into IBC 2018: An Interview with CEO Mike Crimp

Mike Crimp, CEO of IBC, talks about this year's show.

Q Why are trade shows important, and in particular why are trade shows important in our industry? Are we seeing a drop in interest?

A I still believe people have a real need to meet, to talk face to face. In our industry we are dealing in extremely complex systems that use technology to drive creativity and commerce. It is not the sort of industry where a quick Google search will find an off-the-shelf product, so getting together with multiple potential partners, in the right environment to do business, is really valuable. If you look at the structure of the media and entertainment business, we have a tiny handful of really big suppliers, a few middle-sized vendors, and a long, long tail of small, specialised and extremely valuable companies. This structure has been around for as long as I have been in the industry, and it works. One of the reasons that it works is that it depends upon collaboration which naturally feeds innovation. IBC is a great place for those collaborations to be incubated. Unlike some other exhibition organisers, IBC is not passive. We work hard to create an environment for knowledge exchange and for business, helping exhibitors and visitors alike to plot their course through the latest in technology. We work to foster a sense of engagement across the global industry.

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NUGEN Audio Talks New Update to the Loudness Toolkit for DAW/NLE Audio Post Production at IBC 2018

Jon Schorah, Creative & Marketing Director, NUGEN Audio , talks this year's IBC show.

Q How do you approach each IBC show? How are you constantly evolving?

A IBC is an important show for NUGEN Audio, where we get the opportunity to connect with the major broadcast and post production facilities across Europe. It's a great opportunity to hear how we can better serve our customers and introduce the new technologies we have been working on in the last year. We are constantly updating and evolving our products to lead with industry wide changes in audio post production and IBC 2018 is no exception.

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Blackmagic Design Talks Accessibility to Trends, Technology & More at IBC

Blackmagic Design Talks Accessibility to Trends, Technology & More at IBC

An exclusive interview with Bob Caniglia, Director of Sales Operations, Blackmagic Design.

Q How do you approach each IBC show? How are you constantly evolving?

A You can never be complacent, and we are always asking ourselves “Where are there holes in the market that we can fill? Where are there inefficiencies that we can improve?” Even within our own product lines, we are constantly asking, “How can we make this product better for the end user?” This is how we constantly evolve, and it’s really thanks to our customers that we are able to reinvent ourselves each year. We approach each IBC show eager to meet with them face-to-face and not only discuss their workflows and how they are using our products, but also how we can improve our products, where there are holes in the overall market and what trends they are seeing develop. It definitely keeps us on our toes and helps us to bring fresh, new ideas to market as well as enhance existing product lines.

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  • AJA Video Systems
  • ARRI
  • Leitz
  • Marshall
  • Quantum
  • Vimeo
  • ZEISS

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